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Marketing Manager, IM

24/02/2026
31/03/2026
Permanent - Full Time
North Sydney, Sydney NSW 2000
Marketing

About Us

IM, presented by MG Motor, is an automotive joint venture established by SAIC Motor (parent company of MG Motor) in partnership with leading technology groups Alibaba Group and Zhangjiang Hi-Tech.

Job Description

As the IM brand begins to expand into the Australian market, we are seeking a Marketing Manager to lead the execution and coordination of integrated marketing campaigns across the Australian market. You will work closely with internal stakeholders, external agencies, and the dealer network to ensure brand consistency, campaign effectiveness, and measurable commercial impact.

 

 

Key Responsibilities

  • Coordinate and execute integrated marketing campaigns across ATL and BTL channels.
  • Manage creative and media agencies to ensure high-quality, on-time, on-brand delivery.
  • Monitor and report on campaign performance, promotional effectiveness, and brand health metrics.
  • Oversee social and digital marketing activities (paid and organic), including content development, influencer alignment, website updates, and corporate LinkedIn management.
  • Lead dealer communications including retail bulletins, POS coordination, digital platform updates, and lead allocation processes.
  • Manage sponsorship activations and press fleet operations, transitioning activities in-house where appropriate.
  • Support market research initiatives, virtual events, dealer conferences, PR activities, and collaboration with regional marketing teams.
  • Maintain strict budget control, including forecasting, reconciliation, and invoice approval.

 

About You

  • Proven experience in brand and digital marketing within the automotive or related industry.
  • Strong commercial mindset with a data-driven approach to campaign optimisation.
  • Demonstrated experience managing budgets, agencies, sponsorships, and dealer communications.
  • In-depth knowledge of the Australian automotive market.
  • Excellent cross-functional collaboration and stakeholder engagement capability.

 

Why Join us?

  • Play a pivotal role in shaping IM’s growth journey in Australia.
  • Competitive remuneration package.
  • Join a positive and collaborative work environment

 

How to Apply

If this sounds like what you are looking for, apply via LinkedIn. We would love to hear from you.

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